Category: Marketing Case Study Help

The Economics of Corporate Social Responsibility Peter Debaere Jay Shimshack 2016

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Abstract: Businesses’ social responsibilities go far beyond meeting shareholders’ demands and enriching the bottom line. Companies’ social impacts, including employment and community development, environment, health, and safety, and consumer concerns such as reputation and public relations, are critical drivers of the economy, and many investors have increasingly recognized that impact investing can boost long-term profits. Corporate Social Responsibility (CSR) is a critical tool for achieving sustainable business growth, a way to maximize shareholder returns by

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“Corporate Social Responsibility (CSR) was a concept first articulated in the 1980s to support the company’s core objectives, as customers turned increasingly demanding on product quality, performance, and sustainability. As an essential tool for sustainable development, CSR has also been embraced as a means of reducing risks to the business. Yet, the role of the corporate is not straightforward. read more As a ‘system’ that manages risks, CSR is a dynamic one: it encompass

Nuritas Mitchell B Weiss Satish Tadikonda Vincent Dessain Emer Maloney 2022

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Camera IQ the Metaverse AR Brand Experiences Jill Avery Rayan Nahas 2021

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Lipton Ice Tea Goes Global The Eastern European Challenge Part B Brand Management David Molian Anthony Brown 2024

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United Breaks Guitars John Deighton Leora Kornfeld

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