The Quest for Legitimacy in Digital Disruption The Case of Uber A Gigi Teo SiewKien Sia
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A journey towards digital disruption is a continuous cycle of innovation, experimentation, and iteration. One of the most significant digital disruptions in the travel industry in recent years is Uber, the world’s fastest-growing ride-hailing platform. Uber’s journey began in 2009, when the company launched in San Francisco in partnership with four venture capital firms (including SoftBank Ventures and Kleiner Perkins Caufield & Byers). Since then, the company has become one of the most
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The online sharing economy, also known as “gig economy”, is becoming an ubiquitous presence in society worldwide. In recent years, the popularity of online marketplaces like Uber has been one of the significant examples of disruption in the digital age. In the world of transportation, the rise of Uber has transformed the landscape, leaving traditional taxi services behind. To understand the significance of Uber, we need to look at the origins of online sharing economy, and how it transformed various domains. The Origins of Online Sharing Econom
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The Uber story, to be told to the class, is a great case study, and its impact on business and society cannot be overstated. A lot of what it does is simply innovation — innovating in the form of a company that has grown exponentially through innovation. When it started back in 2009 in San Francisco, it was a small transportation company that started by riding on the back of old taxis and vans that had been repurposed. They needed to do it differently and better than what other car-sharing companies had
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Uber is a globally recognized ride-sharing company that revolutionized the traditional taxi business. It offers carpooling services to travelers via its mobile application. The company provides various features such as instant payments, real-time tracking, and unlimited rides for unlimited passengers. Read More Here With its technology-driven innovations, Uber is on the path to disrupting traditional taxi businesses and providing better value for travelers. On March 14, 2016, Uber filed a Form D registration statement with the U
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In 2010, Uber, the ride-sharing app with a twist—you’re not a car-owner but rather a seller, charging riders for the privilege—was launched with bang and thunder. Full Report By the end of that year, Uber had over 1,000 employees, a million rides a month, and raised over $2 billion in venture capital. Today Uber has over 250,000 employees worldwide, 600,000 active ride-sh
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1. Overview: The Uber’s digital disruptive force has captured the attention of every driver, passenger, supplier and all stakeholders in the industry. The digital revolution has brought an evolution of transportation industry and the competitors are facing the need to adapt and transform the way they operate. Uber revolutionized the transport industry by changing the way the industry works and became the leader in the field of ride-sharing, and as a result, Uber’s business is now one of the fastest growing businesses in the world. But, it