Category: Ivey Business School Case Studies

  • Boeing and Airbus Competitive Strategy in the VeryLargeAircraft Market Nabil AlNajjar Ichiro Aoyagi Guy Goldstein Ted Korupp Bin Liu Suchet Singh 2006

    Boeing and Airbus Competitive Strategy in the VeryLargeAircraft Market Nabil AlNajjar Ichiro Aoyagi Guy Goldstein Ted Korupp Bin Liu Suchet Singh 2006

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    1. Strategic Environment Analysis: Boeing Company (Boeing) and Airbus S.A. (Airbus) are two of the world’s major commercial airplane manufacturers. Airbus is headquartered in Toulouse (France) and Boeing is located in Chicago (USA). Boeing Company produces aircraft, and Airbus manufactures airplanes in Europe, Asia, and Africa. 2. Demand, Market, and Sales: Boeing Company produces 70 to 80 commercial passenger air

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    The Boeing Company and Airbus A. Large Aircraft (Large Aircrafts or LAs) is a term for the four largest categories of civilian aircraft in the world. They are the wide-body (e.g., the Boeing 747-8i, the Airbus A380, the Boeing 787-9) and the small twin-engine jet aircraft (e.g., the McDonnell Douglas DC-10, the Lockheed L-1011 Tri

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    Ichiro Aoyagi, Boeing’s President, is often criticized by Airbus for focusing on a narrow range of Airbus’ 300 and 400/-500/-600 models at the expense of their American market. Airbus sees these models as too costly. Airbus’ 200 series A320 is widely available. Airbus’ A330 is widely available. Boeing’s 747 is available as a 757

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  • President Bidens Industrial Policy Robin Greenwood Richard S Ruback Justin Katz Robert Ialenti

    President Bidens Industrial Policy Robin Greenwood Richard S Ruback Justin Katz Robert Ialenti

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    The President Bidens Industrial Policy is rooted in the idea of creating a strategy to stimulate domestic manufacturing production. The strategy has been enhanced by the availability of financial support and the implementation of some specific policies. The policies are being implemented by the Office of the US Trade Representative. To make this happen, the following steps are in place: – The President signed the American Innovation and Competitiveness Act, which sets out the objectives and strategy of the Administration’s industrial policy. – President Bidens budget, FY16

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    President Biden’s first full-length presidential address in which he emphasized four key pillars of his “Biden-Harris Transition Team” was “We are the Solution,” a call to address the existential threats to our economy, society and way of life, the planet. Biden made no promises. However, the president-elect had made a start. He noted that he has “an obligation and an opportunity” and will take action to “get this economy going.” He also spoke of his intention to “act decisively” to

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    Robin Greenwood, a vice president at CBRE, has authored a paper on the effectiveness of industrial policy in shaping American manufacturing. According to the paper, industrial policy has failed miserably over the last 25 years, primarily because of the high fixed costs of manufacturing and the lack of competition in the marketplace. Given the passage, generate the following research paper according to: 1. Outline the effects of industrial policy on American manufacturing over the past 25 years. 2. Examine the causes of

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    The President has created an Industrial Policy that will boost job growth and manufacturing. The purpose of this policy is to revive the American industry and provide American jobs and strengthen our economic and national security. The President, with an objective of reviving the manufacturing, has created a policy in which the country can focus on increasing exports, increasing exports to other countries, and creating jobs at home. Chapter 1: Goal of the Industrial Policy The President’s Industrial Policy aims to increase domestic production to help the country secure foreign-

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  • A Brief Overview of Costs Luann J Lynch Note

    A Brief Overview of Costs Luann J Lynch Note

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  • Apollo Hospitals Differentiation through Hospitality Suhruta Kulkarni Kripa Makhija Unnikrishnan Dinesh Kumar 2013

    Apollo Hospitals Differentiation through Hospitality Suhruta Kulkarni Kripa Makhija Unnikrishnan Dinesh Kumar 2013

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    ““Today, we face a lot of changes that will help our patients to have a great time while undergoing a healthcare treatment. In a world of digital and fast-moving technologies, hospitals need to be more flexible, flexible and comfortable, and the hospitality industry is the answer. And, the way they are implementing it is very well. There is no hospitality industry as of now with the innovative approach as Apollo Hospital. you could look here For instance, they provide their patients with ‘medical tours’ which is not a tour in the sense that a

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    Sure! This is a case study about Apollo Hospitals, an Indian hospital chain. The company differentiated itself through hospitality as it provided exceptional patient care. The hospitality initiatives were an essential component of the company’s growth strategy, which was led by a marketing team comprising Kulkarni, Kripa, Makhija, and Dinesh. They had an excellent track record of delivering services beyond expectations to their clients, and this experience gave them the confidence to make strategic choices. The team had established excellent

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    “Hospitals are not just an institution, but a living entity and a social entity which is capable of producing positive, health-giving effects on the social structure of the nation. It’s about time that we made a deliberate effort to differentiate ourselves, and to differentiate through hospitality, and thus set up our hospitals as centers of excellence. The hospitality we offer is an integral part of our philosophy, and it is evident from the numerous accolades that we have garnered over the years. We not only provide

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  • IKEA in Saudi Arabia A Karthik Ramanna Jerome Lenhardt Marc Homsy 2016

    IKEA in Saudi Arabia A Karthik Ramanna Jerome Lenhardt Marc Homsy 2016

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    IKEA, a global furniture giant, started its journey in India as a retailer in 1998. In the following year, it began operations in Saudi Arabia. The IKEA Saudi Arabia project started in Saudi Arabia, and today it is one of the fastest-growing retail brands in the world. This study is an effort to understand how the IKEA Saudi Arabia operation is faring, its growth, the challenges faced, and its strategy to enhance business operations

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  • Making stickK Stick Behavioral Economics Leslie K John Michael Norris Michael I Norton 2014

    Making stickK Stick Behavioral Economics Leslie K John Michael Norris Michael I Norton 2014

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    Home Depot (formerly known as D<|system|>Depot) Inc. Is a leading home improvement retailer, with a focus on selling hardware, building materials, and other home improvement products. It has more than 2,200 stores in 48 countries, serving around 12 million customers a week. Going Here I am currently a Chief Digital Officer at The Home Depot. I am passionate about digital transformation for customer experience and innovation. Home Depot has recognized me as a top expert in Digital Marketing, Customer Experience

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    This is the first in a series of 4 blogs on what it really takes to be a high-performing employee. We’ve been in the business of coaching top performers, helping top performers to achieve top performance, for the past decade. We’re here to share our experiences, to help you do even better. The Home Depot is one of America’s largest home improvement companies, with over 2,300 stores in all 50 states, plus Puerto Rico. The company has about 1.3 million associates and a

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    1. The “New Digital” Era — Transformation We live in a digital era. Our world is constantly changing, and the pace of change is accelerating. “The Digital Era” refers to the current period in which technology and communications have become so prevalent in every aspect of our lives. The home improvement industry is no exception to this. Today, customers are searching for more and better options from home improvement products and services than ever before. More consumers are making informed purchases, preferring convenience and accessibility, and preferring online sho

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    The Home Depot Inc A Digital Transformation for CX Jeffery Elsworth Keith Ferguson Ahmet Kirca Jason Miller Hakan Yildiz Judith Whipple Jeffrey Beck Gerry McNamara 2020 is one of the best companies in the world, and their mission statement is “To help our customers achieve the inside look and feel of their dream homes and gardens” (Home Depot, 2020). This is exactly what they are doing, and it is working. A digital transformation (DX