Globe Telecom Redefining Telecommunication in the Philippines Philip Zerrillo Havovi Joshi Christopher Dula 2019
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Globe Telecom (Global, Inc) started as a small company founded by two college buddies in 1984. It was known for its low cost phone services and simple network management tools. The following decades saw them take over all cellular spectrum in the Philippines, establishing a monopoly of sorts. But the competition came in the form of local mobile players, with brands like Talk ‘n’ Text (formerly Talk ‘n’ Text) and Smart Communications (formerly Smart Communications). They did their best to
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Globe Telecom’s 3rd Quarter 2019 Report is available here: https://research.globetelecom.com/report.html Let me start by addressing the most salient point raised in the report — Globe’s dominant status and unparalleled reach in the Philippines. Globe has 46 million subscribers as of Q3 2019 and has the best network coverage, especially in Metro Manila and some parts of Mindanao. Its penetration rates of 42%
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1. Globe Telecom, the largest network operator in the Philippines, offers high-speed internet, mobile telecommunications, and broadband products. The company operates in over 196 countries with a total of 188 million subscribers. The company is a market leader and has been recognized for its innovation in telecommunications. Globe has been continuously redefining its telecommunication services to meet the evolving needs of its consumers. The company’s mission is to be the one-stop-shop for consumers
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– a personal reflection and analysis on a real-world business case study. – a first-person point of view, and natural language style. – a few mistakes, but I’ll write to make corrections during proofreading. A few months ago, I was tasked by Globe Telecom to study and write about the company’s redefinition of telecommunication in the Philippines. It was a significant task, and one that required a thorough investigation, analysis, and explanation of the company’s strategies, initiatives, and achievements
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As one of the first to introduce Visionary Resource Investment Opportunity (VRIO) Analysis, Globe Telecom has set an impressive record. Bonuses The company’s “Big Bang” strategy, a bold but well-timed strategy to become the best in mobile telephony and network services in the Philippines, is a perfect example of the VRIO. The company’s VRIO framework helps to identify its competitive strengths and opportunities, and has helped it to grow from a $1 billion revenue company to a $3.
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Today, we live in an era where telecommunications have become more accessible and affordable than ever before. This change has been brought about by advancements in technology, such as the rise of mobile devices and the internet. This has brought about an immense shift in the way people consume, create, share, and experience communication. As a result, the way we communicate in our lives has transformed. The following case study provides an insight into Globe Telecom’s redefinition of telecommunications in the Philippines. The case study was written by Philip Zerrillo