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  • Digital Transformation in Swiss Public Broadcasting A Leading Accelerating Change at SRF Jim Pulcrano Hana Disch Adrian Jaggi Danay Lea Markus Sandmeier usanne Wille

    Digital Transformation in Swiss Public Broadcasting A Leading Accelerating Change at SRF Jim Pulcrano Hana Disch Adrian Jaggi Danay Lea Markus Sandmeier usanne Wille

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    “Digital Transformation in Swiss Public Broadcasting A Leading Accelerating Change at SRF Jim Pulcrano Hana Disch Adrian Jaggi Danay Lea Markus Sandmeier usanne Wille” Digital transformation of Swiss public broadcaster SWR (State Radio and Television Broadcasting) has been an area of much discussion and debate over the past decade. However, the idea of going digital has been around for much longer. Indeed, in 2005, the then SRF Board decided to go fully digital, as is documented in the board minutes

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    I have spent years in Swiss public broadcasting, including the head years of SRF (Swiss Radio and Television). I’m now the chief information officer at the Swiss public broadcaster SRF, working with a small but growing team to help define and accelerate the digital transformation. A few years ago, the board of directors at SRF decided to reimagine its entire organization, focusing on the need to “be the new news outlet of the Swiss public”. We have made significant progress since then, with a series of initiatives focusing on audience eng

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    In the past, Swiss Public Broadcasting (SRF) had a fixed structure and an old system with 15 years old content delivery. Today, we are facing a digital transformation: new digital tools are applied for content creation, content publishing and monitoring. Digital tools such as video recording, editing and publishing for the web, i.e. On-demand content delivery and social media distribution, are implemented in the form of “Open tools” like YouTube or “On-demand content” like “Riveting” and “Academy TV”. These tools are

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    The Swiss public television SRF is a leading national public broadcaster in Switzerland. hbr case study help The station began its activities in 1954 as a public radio station and subsequently moved to the digital domain. The station operates as a public service broadcaster and is owned by the Swiss state, but SRF operates jointly with private investors, primarily cable operators. During the COVID-19 crisis, SRF has seen a sudden surge in digital views. With a target of 50% of its total viewership being digitally delivered, the station

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    I believe that there are numerous challenges that public broadcasting institutions have to tackle with Digital Transformation, a process that is not only technical, but it is also cultural and social. In this context, I would like to talk about how Digital Transformation is impacting public broadcasting in Switzerland. One of the main concerns that public broadcasting institutions are addressing with Digital Transformation is accessibility and affordability of content. In Switzerland, many people do not have access to online streaming services due to a lack of connectivity or the cost of subscription fees. To address

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    I used a mix of data-driven arguments and personal anecdotes in my digital transformation case study for Swiss public broadcasting, SRF. I found that the need for digital transformation is not only in the marketing department but also in my own personal life — for better organization of my digital habits, for sharing my personal stories and experiences, and also for connecting with new customers and partners. The digital transformation is not only a strategic and technical aspect but also a human element — it makes me feel part of a larger movement, as I am using digital tools to connect with

  • Mondelez India Social Media Crisis Sugar Content in Bournvita Bikramjit Rishi Pinaki Pattnaik Satyendra C Pandey

    Mondelez India Social Media Crisis Sugar Content in Bournvita Bikramjit Rishi Pinaki Pattnaik Satyendra C Pandey

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    In this short case study, we have analyzed the social media crisis of Mondelez India and discussed the role of Sugar Content. We will also provide some suggestions on how to handle such a crisis in the future. Background of the Case: Mondelez India, a subsidiary of American multinational confectionery company Mondelez International, Inc., has been facing several social media-related issues, including criticism and allegations over the marketing campaign of Bournvita in the country. click for source In July 2019, Mondelez India launched a

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    Topic: Mondelez India Social Media Crisis Sugar Content in Bournvita Bikramjit Rishi Pinaki Pattnaik Satyendra C Pandey In my recent article, I have explained about the brand Mondelez’s social media crises and how it has been causing an immense damage to the repute of the brand. In this article, I am going to delve into Mondelez India’s recent case study in social media marketing. In early 2018, Mondelez India launched its sugar-free be

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    In a recent post, we discussed Mondelez’s (formerly known as Cadbury) “Make it Right” campaign, targeting a broader section of the society. this content The campaign’s approach was based on addressing issues related to corporate social responsibility. It highlighted Cadbury’s commitment to the well-being of society as a company. The advertisement is a case study in corporate social responsibility, targeting the Indian society at large. The ad shows a video highlighting the plight of a farmer, who has been exploited

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    The sugar-filled content in Bournvita Bikramjit Rishi Pinaki Pattnaik Satyendra C Pandey’s social media posts led to a scandal with Mondelez India. The company launched its new packaging in August 2016. In a series of tweets, Pattnaik criticised the packaging, writing “Sorry to say that it seems like we are not giving any sugar to the people that drink Bournvita”. He said the packaging looked like an open-face pack which

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    Sugar content in Bournvita Bikramjit Rishi Pinaki Pattnaik Satyendra C Pandey has not been at all effective and this was the biggest concern of this brand’s customers. Bournvita’s marketing was very well planned and well executed by Bournvita Ltd but they have failed to identify this problem. It seems they have failed to understand the sensitivity and concern of their customers on sugar content in their products. Their plan of ‘sugar to health’ was based on the miscon

  • Zhongshan Hospital Affiliated to Fudan University Where Smart Healthcare Meets the Future Xiaoming Zhu Geng Liu Yanan Lin Yifan Zhu

    Zhongshan Hospital Affiliated to Fudan University Where Smart Healthcare Meets the Future Xiaoming Zhu Geng Liu Yanan Lin Yifan Zhu

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    Zhongshan Hospital Affiliated to Fudan University is an academic hospital established in 1996 with the mission to promote advanced research and innovation in all aspects of human health. With state-of-the-art facilities, highly trained staff, and world-class technology, Zhongshan Hospital is recognized by many renowned international hospitals and medical organizations as an outstanding hospital of its kind in the world. Over the years, Zhongshan Hospital has become a leading institution for the development of modern medical technologies, research,

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    In our country’s healthcare system, medical practices remain stuck in a century-old, archaic method, characterized by the use of stethoscope and paper chart. This approach to healthcare results in poor patient outcomes, excessive medical errors and unnecessary hospitalizations. Therefore, an innovative model of healthcare is inevitable to improve patient outcomes, prevent medical errors and save lives. The future of healthcare in China may be the combination of traditional medical practices and smart healthcare technology. Zhongshan Hospital, which is affiliated to Fudan

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    As we all know, life is full of uncertainties and the healthcare industry is no exception. The advancement of technology and innovative treatment modalities in recent years, however, have allowed for better health outcomes and higher patient satisfaction. But technology alone cannot guarantee positive outcomes; it is the integration of various technical and human skills and the ability to apply those skills to create personalized treatments that ultimately drive the healthcare industry’s future. her latest blog One hospital that has effectively integrated human-centered design principles into its healthcare operations is Zhongshan Hospital

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    In the past two decades, the world has undergone tremendous advancements in healthcare, and many technological breakthroughs have been made in the field. Now, Zhongshan Hospital Affiliated to Fudan University, Shanghai, China, has made significant progress in delivering smart healthcare through the integration of biotechnology and electronic medical records, creating a better and healthier healthcare environment. I visited Zhongshan Hospital a few weeks ago when I was invited as a speaker. While I was there, I had

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    Zhongshan Hospital is a top-ranked tertiary hospital in China. It is an affiliate of Fudan University, one of the oldest and top-ranked universities in China. It has been a pioneer in smart healthcare solutions, where technology is integrated with human-centric solutions to deliver an unparalleled patient experience. The hospital has developed a unique platform called EMS (Electronic Medical Sphere), a smart phone application that serves as a single-point for patient information, medical history, and appointment bookings.

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    1. Zhongshan Hospital Affiliated to Fudan University Zhongshan Hospital Affiliated to Fudan University, one of the most renowned hospitals in China. This hospital, established in 1958, is a joint venture between the National Hospital of China and Fudan University’s School of Medicine. The hospital’s mission is to provide high-quality medical services to patients, while promoting the integration of healthcare and technology. Zhongshan Hospital offers a wide range of medical services

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    1. Smart Healthcare: The term “smart healthcare” has already become popular in recent years. And it’s no wonder. It’s the future we live in. It is where technology comes together with healthcare. This is where you will find our Zhongshan Hospital. 2. Smart Healthcare Means More Care: In addition to providing the best patient care, the Zhongshan Hospital Affiliated to Fudan University also offers smart healthcare that goes beyond the traditional healthcare system. Read Full Report The system can offer: a

  • Transport Corporation of India A The Crossselling Conundrum VG Narayanan Saloni Chaturvedi

    Transport Corporation of India A The Crossselling Conundrum VG Narayanan Saloni Chaturvedi

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    “I love to travel. As a tourist, I prefer to hire a car for a road trip. When I want to go on an extended trip, I book my tickets for flight. But when I want to go to a city, I use the services of transport Corporation of India, especially the Bus service. I have found this service to be more convenient than the railways. The problem with the bus service is that there are two main drawbacks: the schedule and the fares. Firstly, the schedules are not very consistent. On

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    “My journey with TCINA commenced back in 2004 when it acquired L&T Transportation Ltd. My first job was to oversee a new division within L&T Transportation. I quickly realized that there was so much more to it than managing an existing division. In order to realize its potential, I made a conscious effort to find opportunities where we could add more value for customers. And this I believe is where the Crossselling Conundrum arose. When we took over L&T Transportation, we inherited a fleet of

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    As someone who spends time with business students, I am convinced that transport business has emerged as a game-changer for growth in India’s economy. I understand how the sector has been perceived as an out-of-date niche, dominated by the public sector. However, with new entrants such as private sector players, such as TCI, the scenario is very different now. TCI, formerly called National Highways Authority of India (NHAI), has made quite a bold move. In 2015, the company acquired

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    “The company has been doing well in the past few years, but the current market scenario is a bit challenging. The company has been facing problems in cross-selling, which can be seen from the 10% fall in profits in the third quarter of 2021. “The company had witnessed an increase in demand in the quarter, and this led to higher margins. However, the government’s announcement to introduce the GST and the higher fuel prices impacted sales volumes, leading to a decrease in gross margins. The company, which

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    “Transport Corporation of India A (TCI) is India’s largest public sector enterprise. It has a monopoly for operating bus services and a monopoly for providing rail services. TCI has been operating on a congested railway track system in Pune, Maharashtra, for over 50 years. In 2015, the Corporation reported revenues of Rs 63.89 billion and profits of Rs 7.45 billion. The Corporation’s debt as at the end of the year stood

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    Transport Corporation of India A (TCI) is India’s premier bus, coach, and rail transport system, established in the 1980s. TCI has an operating market share of about 20% in India, where it serves 1,300 destinations across 330 routes. have a peek at these guys The company’s strategy is to provide affordable and efficient public transport to the urban population by leveraging its infrastructure and services through alliances with other players in the sector. This SWOT analysis will explore TCI’s strengths,

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    “Transport Corporation of India: A Crossselling Conundrum” in my essay is a PESTEL analysis. my blog The PESTEL analysis is a research-based tool for analysing a business. It involves an analysis of the external environment, economic, social, technological, environmental, and political factors that affect a business. The essay presents Transport Corporation of India as a case study. A case study is a detailed analysis of a business or a situation. The analysis is conducted on the basis of case study materials. Transport Corporation of India A is one

  • Vodafone in Japan A Juan Alcacer Mary Furey Mayuka Yamazaki 2010

    Vodafone in Japan A Juan Alcacer Mary Furey Mayuka Yamazaki 2010

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    Juan Alcacer’s personal recommendation for Vodafone in Japan is as follows: Vodafone, as the world’s number one telecommunications company, has played a pivotal role in transforming the telecom industry, shaping the modern business world, and driving economic growth in many emerging markets. A few years ago, Vodafone’s entry in the Japanese market, was seen as an opportunity for Japan’s economy. Vodafone Japan was established in 1986 as the first international mobile telecommunic

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    Section: Business Plan Vodafone has one of the biggest mobile phone companies in the world with 455 million subscribers in 26 countries. Japan is one of the largest and most populous countries in the world with 128 million people. This business case study is aimed to explore how Vodafone can successfully enter and compete in the Japan mobile phone market. Market Analysis Japan is one of the countries with the fastest-growing population in the world. In 2019,

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    In the early days Vodafone Japan was the only major international operator in Japan (in 2007). In 2009, Vodafone’s business in Japan was under pressure because of intense competition from NTT DoCoMo and Softbank’s mobile operators. NTT DoCoMo had the majority market share of the Japanese mobile market and was trying to sell its subscribers to Vodafone. Also, Softbank’s mobile operators had recently launched mobile banking and a mobile store which was providing a new user experience.

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    Vodafone in Japan (ViJ) is an interesting case study for a company in its first year of its new business venture. ViJ is Japan’s fourth largest mobile operator with a market share of 25%. ViJ was launched on May 2, 2010, after an extensive licensing process that commenced in December 2009. In this case study, we will explore ViJ’s vision, market strategy, and its first year of operation as a wholly owned subsidiary of Vodafone in

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    In 2009 Vodafone’s revenues in Japan were £2.9 billion. The company’s revenue in Japan was the highest in Europe and the largest of any Vodafone country. In a number of regions, including the Netherlands, the Philippines and the UK, Vodafone also reported revenue increases. Vodafone’s 2010 revenue growth of 7.5% to £15.5 billion was faster than that of its major competitors in Europe and Asia, particularly Siem

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    Topic: Vodafone in Japan Section: Market Forces In the 1990s Japan has a growing number of mobile phone users due to increased awareness and the aging population. More Info Mobile phone penetration reached 38% (Kotler, 2009) at the end of 2010. In the year 2010, there were nearly 41.1 million mobile phone users and they generated about 122 billion yen (Kotler, 2009)

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  • Consolidation of Highly Fragmented Service Industries Module Note Roger Hallowell 2002

    Consolidation of Highly Fragmented Service Industries Module Note Roger Hallowell 2002

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    In the 1980s, globalization was the big trend. The United States had embarked on the ‘North-South competition’. A country that succeeded in the North-South competition was likely to be a superpower. Slowly, in the 1990s, globalization was transformed. additional resources Multinational companies were encouraged by governments and private investors to invest in emerging economies. Emerging economies grew fast. By the turn of the century, they were big players in the world

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    Over the past few decades, service industries have fragmented to the point where they have become highly complex and intricate. These complexities arise as service providers seek to better differentiate themselves from their competitors. However, this trend has created challenges for organizations. Objective: The objective of this module is to evaluate the trends and strategies that have led to the fragmentation of service industries. This study will analyze the factors that have contributed to the fragmentation, identify the potential risks and opportunities, and provide a compreh

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    The consolidation of highly fragmented service industries can significantly influence the competitive advantage and the financial performance of the organizations that participate in such a consolidation. The primary object of the study is to assess the consolidation of several highly fragmented service industries, namely, airline, travel, and hospitality. The study examines the impacts of mergers and acquisitions (M&As) and joint ventures (JVs) on the revenues, operating margins, and financial ratios of the respective sectors. The methodology

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  • Between Two Minds The Staglin Family HBS Authors 2023

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  • Siemens AG Key Account Management Thomas Steenburgh Michael Ahearne Elena Corsi 2012

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    I was so excited about Skylight’s November 2014 Pitch Deck and Rock Summer Plan Supplement that I had to write it myself. I’ve been working as a creative writer and freelance copywriter for more than 8 years now, and Skylight was a true test of my skills. The first thing I noticed when I started reading the Pitch Deck was the innovative format. Skylight uses a non-linear storytelling approach to build a complete picture of Skylight’s mission and values. her response The pitch

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    I am honored to have contributed to Skylight’s November 2014 Pitch Deck (which we have seen at the annual meeting). It was a fun experience, both in design and in writing, working with the superb graphic designer and copywriter, and the talented band of Skylight alumni, including Connor Stacey, Ben O’Connor, and Max O’Neil. It was particularly exciting to see this great band perform, and also to have contributed to their performance-enhancing video.

    Porters Five Forces Analysis

    Title: Rembrand Koning Christina Wallace Jeff Huizinga Skylight November 2014 Pitch Deck and Rock Summer Plan Supplement I am a top-rated case study writer who’s been helping companies and entrepreneurs to write about their case for many years. I’m especially good with the product-service case because it’s a great opportunity to showcase the benefits, customer needs, unique selling propositions, and pricing strategy that a company or service offers. The pitch deck is our product.

    Marketing Plan

    – The Skylight November 2014 Pitch Deck is a pitch deck that describes an idea for a theater event. 1. Goal: To bring awareness to an issue and raise funds. 2. Target audience: In-kind supporters: Companies that have an interest in social issues. 3. Product/Service: The event is a music concert. The idea is to raise funds by asking in-kind supporters to contribute to sponsoring the concert. 4. Benefits: – Spons